We provided strategy and creative direction for the full redesign of amfAR.org, developed a social media campaign that produced a user-generated photo book entitled “Where’s the Cure?” which was hand delivered to President Obama’s desk, and madeĀ a World AIDS Day YouTube video that logged 300,000 views in 2 days.

amfAR.org Redesign

amfAR.org Redesign

"Where's The Cure?" Social Campaign

 

"Where's The Cure?" Social Campaign - Book